Day 1 London Fashion Week Designer Showrooms Highlights

There were so many cool fashionistas and crowds of people around the entrance. the whole street really felt like one massive fashion party. I took some pictures by the large official sign that read “LONDON FASHION WEEK” and a few street style shots and then, with my pass in my hand head off to the Designer Showrooms. I didn’t quite know what to expect and boy was I in for a surprise…

Walking through the door was like having the key to platform 9 3/4, it felt amazing and my first real insight into the real world of fashion. The Designer Showrooms were really big, a lot bigger than I had expected, they went on further than I could see! The British Fashion Council had divided up a huge floor into sections and in each section there was a different designer showcasing their Spring/Summer 2016 collection. The different variety and amount of designers was fantastic. There was jewellery on show, bags, ready to wear women’s wear and a whole selection of the most amazing hats. For me it was such a great experience because I got to talk to many of the designers and ask them about their inspiration, their styles, materials and generally learn more about them. When the shows finished, the collections would come straight off the Catwalks in the BFC Show Space and into the Showrooms. It was the perfect place to get up and personal with the collections, to touch, photograph and admire the pieces. Over the Fashion Week there were even designer presentations and in the evening industry drinks and DJ. A fashionistas dream and one that I can’t wait to share with you all! 🙂

Seeing such beautiful creations really inspired me to run a weekly feature of some of my favourite and most avant garde designers but in the meantime here is a preview of my Day 1 highlights and a sneak peak into the Designer Showrooms of London Fashion Week! I hope you like it 🙂

Abi xxx

MAWI

Like a magpie I am drawn to all things shiny and there was nothing more colourful than these amazing miniature bags and corrupt coin purses in croc leathers of sky blue, spiced pink, sherbert orange and acid green. These Criminal Bags really packed a punch with the amazing street style writing “Drug Money”, “Thief” or “Dealer”, I felt that these gem coloured villains would the perfect accessory for any fashionista.

image imageSTEPHEN JONES MILLINERY

Probably one of the first things that I saw when I walked into the Designer Showroom were these amazing creations by Stephen Jones Millinery, the master of haute couture hat design. He asked some of his best and most loyal clients to tell him what would be their”perfect hat” and he then designed it with them especially in mind. The black cowboy hat with veil was commission by a Playboy girl who asked for the “perfect hat to wear on the beach” and the hat with foliage was “the perfect hat to enable me to garden without being seen”. There was the “perfect hat for sex” which I tried on unwittingly and also the “a hat for both  Bali and Australia”.  Can you guess which one is which? What do you think the others were for?

image image image image imageCECILIE BAHNSEN

I was first drawn to the incredible texture of the pieces and I was super amazed to find out that the dresses were actually made with the inside of plastic flowers. I truly had a candy crush on the whole collection – the dresses looked really stylish. Cecilie’s debut SS16 collection offered a fresh and contemporary take on easygoing luxury and each piece really showed a modern and simple silhouette with a focus on quality and detail, combined with alluring embroidery and fabric. Truly the perfect choice for someone looking for a feminine yet modern look, don’t you think?

image image  MOON LEE

This collection was particularly special not least because Moon Lee is from Anseong, the town in South Korea were I went and played the World Soft Tennis Championships on my first long distance trip to Asia. I absolutely loved the colours used in the collection, especially the vibrant yellows and the dark blue. The pieces were embroidered and very bright and lively, perfect for Spring. Each piece was very unique and the whole collection really shone. I can’t wait to share more of her photos with you soon! 🙂

imageimagePITCHOUGUINA

This collection was so beautiful I just wanted to go travel to Paris with every single piece. SS16 collection featured a mix of off white, navy and blue colours that created a summery summery melancholic seaside feel. I really loved the mix of stiffer, solid textiles with with super fine lace trims and the see-through details that overlapped. For me this collection was, elegant, perfect for a special occasion but also wearable as casual, everyday pieces. It was very feminine and I loved how effortlessly chic each piece was. Definitely one of my favourite collections!

imageScreen Shot 2015-09-26 at 01.16.56Screen Shot 2015-09-26 at 01.17.55

4 thoughts on “Day 1 London Fashion Week Designer Showrooms Highlights

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